About

$8.6M Sales Lift

Resolved hours-of-operation issues for hundreds of restaurants across brands, collaborating with engineering and product teams to drive measurable revenue growth.

  • Hour Accuracy Starts in RAM

    One error in RAM has a system-wide impact. Our solution increases accuracy across brands and third party platforms.

  • Role: Lead Product Designer

    Scope: Tim Hortons, Burger King, Popeyes, and Firehouse Subs

    Partners: PMs, Eng, Ops, and Core users

    Core Users: Restaurant Owners and Corporate

  • Context

    RAM’s Hours of operation tools act as a single point of truth that powers ordering, staffing, reporting, and guest-facing experiences. Even minor inaccuracies propagate across platforms, creating widespread operational issues and costs. Legacy tools were incredibly fragmented and error-prone, preventing teams from updating hours and maintaining accuracy.

  • Design Challenges

    •  

    A full RAM redesign was needed but delayed due to budget and staffing constraints

    •  

    Increasing errors and customer frustration escalated the need for a solution

    •  

    The challenge was delivering a high-impact fix quickly with minimal resource

Key Decisions

Removed Manual Updates Entirely

  •  

Automated hour corrections instead of relying on owner action

  •  

Eliminated dependence on faulty software

Shifted to Simple Email Confirmation

  •  

Sent automated emails to approve corrected hours

  •  

Highlighted revenue gains from accurate hours

  • Impact Across Global Brands

    By automating hour corrections and eliminating manual updates, the solution ensured accurate hours across all channels, reducing operational friction and unlocking immediate revenue gains for restaurants.

  • Total Potential Market

    $6,107,985,

    Total Processed

    $8,616,

    Total Realized

    $3,538,

About

$8.6M Sales Lift

Resolved hours-of-operation issues for hundreds of restaurants across brands, collaborating with engineering and product teams to drive measurable revenue growth.

  • Hour Accuracy Starts in RAM

    One error in RAM has a system-wide impact. Our solution increases accuracy across brands and third party platforms.

  • Role: Lead Product Designer

    Scope: Tim Hortons, Burger King, Popeyes, and Firehouse Subs

    Partners: PMs, Eng, Ops, and Core users

    Core Users: Restaurant Owners and Corporate

  • Context

    RAM’s Hours of operation tools act as a single point of truth that powers ordering, staffing, reporting, and guest-facing experiences. Even minor inaccuracies propagate across platforms, creating widespread operational issues and costs. Legacy tools were incredibly fragmented and error-prone, preventing teams from updating hours and maintaining accuracy.

  • Design Challenges

    •  

    A full RAM redesign was needed but delayed due to budget and staffing constraints

    •  

    Increasing errors and customer frustration escalated the need for a solution

    •  

    The challenge was delivering a high-impact fix quickly with minimal resource

Key Decisions

Removed Manual Updates Entirely

  •  

Automated hour corrections instead of relying on owner action

  •  

Eliminated dependence on faulty software

Shifted to Simple Email Confirmation

  •  

Sent automated emails to approve corrected hours

  •  

Highlighted revenue gains from accurate hours

  • Impact Across Global Brands

    By automating hour corrections and eliminating manual updates, the solution ensured accurate hours across all channels, reducing operational friction and unlocking immediate revenue gains for restaurants.

  • Total Potential Market

    $6,107,985,

    Total Processed

    $8,616,

    Total Realized

    $3,538,

About

$8.6M Sales Lift

Resolved hours-of-operation issues for hundreds of restaurants across brands, collaborating with engineering and product teams to drive measurable revenue growth.

  • Hour Accuracy Starts in RAM

    One error in RAM has a system-wide impact. Our solution increases accuracy across brands and third party platforms.

  • Role: Lead Product Designer

    Scope: Tim Hortons, Burger King, Popeyes, and Firehouse Subs

    Partners: PMs, Eng, Ops, and Core users

    Core Users: Restaurant Owners and Corporate

  • Context

    RAM’s Hours of operation tools act as a single point of truth that powers ordering, staffing, reporting, and guest-facing experiences. Even minor inaccuracies propagate across platforms, creating widespread operational issues and costs. Legacy tools were incredibly fragmented and error-prone, preventing teams from updating hours and maintaining accuracy.

  • Design Challenges

    •  

    A full RAM redesign was needed but delayed due to budget and staffing constraints

    •  

    Increasing errors and customer frustration escalated the need for a solution

    •  

    The challenge was delivering a high-impact fix quickly with minimal resource

Key Decisions

Removed Manual Updates Entirely

  •  

Automated hour corrections instead of relying on owner action

  •  

Eliminated dependence on faulty software

Shifted to Simple Email Confirmation

  •  

Sent automated emails to approve corrected hours

  •  

Highlighted revenue gains from accurate hours

  • Impact Across Global Brands

    By automating hour corrections and eliminating manual updates, the solution ensured accurate hours across all channels, reducing operational friction and unlocking immediate revenue gains for restaurants.

  • Total Potential Market

    $6,107,985,

    Total Processed

    $8,616,

    Total Realized

    $3,538,